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Sales Pitch

Sales leadership: forecasting, coaching and hiring

Sales forecasting, pipeline reviews, coaching, hiring and territory design: the operating habits of sales organisations that consistently hit their number.

9 articles

Manager presenting to colleagues in a meeting room

Running a sales team is a different job from selling, and most people are promoted into it without being taught the difference. The work is forecasting honestly, inspecting deals without micromanaging, hiring people who can sell rather than people who interview well, and building a cadence the team can sustain for years.

Articles here cover the operating system of a sales organisation: forecast categories that mean something, weekly reviews that change outcomes, coaching that improves the median rep, and the structural decisions about territories, segments and headcount that determine whether the plan was ever achievable.

Articles